Located in a former industrial space in north Tehran, Iran, “Comode” is a new high-end retail & events space wholeheartedly embracing the concept of modularity and minimalism. Masterminded by Iranian architect & designer Sina Momtaz, the 200 square metre open-plan space has been transformed into a versatile showroom featuring movable display stands and a system of curtains that can effortlessly “carve out” smaller spaces. These two systems allow the space to be easily reconfigured when hosting events, exhibitions and special launches, while empowering designers to display their products as they see fit. Underpinned by a minimalist aesthetic, the interior design is also a response to the tight budget but as importantly it provides the required breathing space for sharing and developing ideas on modern Iranian design.
Photo by Hamed Farhangi.
Photo by Hamed Farhangi.
Photo by Hamed Farhangi.
Photo by Hamed Farhangi.
Photo by Hamed Farhangi.
Photo by Hamed Farhangi.
Photo by Hamed Farhangi.
Photo by Hamed Farhangi.
Event poster for Comode. Graphic design by Studio Kargah.
The modular display stands that Momtaz designed come in two types, a wardrobe (which in Iranian is called a ‘comode’, hence the project’s name) and a shelving unit, both of which are portable as they are set on wheels and equipped with flexible cables powering an integral light source. Designed according to the standard proportion of a normal wardrobe, the wardrobe module is a metallic framework that provides a variety of options for hanging clothes and other accessories like mirrors and display cases. The cruciform shelving units on the other hand are crisscrossed with parallel wires supporting movable metallic shelves that allow designers and merchandisers to select both their position and their quantity.