Detsky mir(儿童世界)是俄罗斯一家儿童零售商,该公司目前在俄罗斯和哈萨克斯坦拥有700多家商店。随着商业战略的更新,该公司需要一个新的工作空间。他们接管了莫斯科的一家旧印刷厂,并聘请FORM为其设计了一个与游戏相关的工作空间。俏皮的设计反映了童年的记忆,也标志着该儿童品牌的完美定位。
Detsky mir (Children’s World) is a popular children’s retailer in Russia with over 700 stores requiring the company to move into new offices. With the company actively growing, they took over a former printing factory in Moscow and hired FORM to design a workspace that gives nod to board games. The playful design reflects memories of childhood marking the perfect spot for a children’s brand.
新总部横跨四层楼,整个楼层呈开放式布局,允许各个部门间进行交叉。代表儿童世界的橱窗位于大堂的圆形玻璃覆盖内,经过这些展示柜后,便进入开放式工作区,工作空间位于窗户附近,不需要自然光的中心区域则被用于会议室、存储空间和就餐空间。
The new headquarters spans four floors with open floor plans throughout allowing the various departments to interact.Toys greet guests within circular, glass-covered displays in the lobby, marking the start of the board game. it’s off to the open plan workspaces where workstations are placed near the windows while the darker central areas are now used for circulation.
每个楼层都有Detsky mir标志中的颜色——红色,黄色,蓝色和绿色——显示在悬挂在天花板上的网格状照明系统中。
Each floor was given a color found in the Detsky mir logo – red, yellow, blue, and green – which shows up